diff --git a/README.md b/README.md
index 14d6449..b1744e3 100644
--- a/README.md
+++ b/README.md
@@ -232,6 +232,13 @@ on the remote.
 # Push everything (dotfiles + scripts):
 dotfiles deploy-to user@server
 
+# After file transfer, also run setup_enterprise_ai_bash.sh on the remote
+# to create ~/workspace, ~/data, ~/models and write shell config:
+dotfiles deploy-to user@server --run-setup
+
+# Specify a machine profile for the setup script (default: work):
+dotfiles deploy-to user@server --run-setup --profile work
+
 # Scripts only (dotfiles_manager.sh, bootstrap.sh, setup script):
 dotfiles deploy-to user@server --scripts-only
 
@@ -251,6 +258,10 @@ Files are copied directly (not symlinked). Re-run `deploy-to` any time you
 want to push updates. `~/.ssh/` is skipped by default to avoid accidentally
 pushing private keys or your personal known_hosts to a shared server.
 
+> **First-time setup on a server?** Use `--run-setup` to create the full
+> directory structure after file transfer, or answer `y` when prompted
+> interactively at the end of a normal `deploy-to` run.
+
 ### Centrally managing `~/.bashrc.local` for servers
 
 Work servers can't reach the Gitea repo, so their `~/.bashrc.local` is managed